Waste Management Airing Quirky Recycling Videos

Waste Management, the company that provides Kirkland's garbage services, is launching a series of quirky videos to help educate people on how to keep materials that can be recycled, like plastic and yard waste, out of over-burdened landfills.

The videos feature “Waste Management Joe”, a truck driver who moonlights as a psychiatrist, offering recycling advice to his customers. Joe works with the Smith family to help them improve their recycling habits. The videos feature a quirky cast of characters and a few surprises to help drive home the recycling message.

“We set out to approach recycling education in a fun and unique way with these videos,” said Robin Freedman, a spokeswoman for . “We know that residents trust and like their drivers, so we created ‘Waste Management Joe’ to help educate families about the importance of recycling and give them the information they need to make recycling part of their everyday routine.”

The video series will be available on Waste Management’s YouTube channel starting Monday with Episode One, “Jimmy.” More episodes will premiere on Dec. 12 ("Sally"), Dec. 19 ("Ann") and Dec. 26 ("Ron").

See the “Jimmy” video attached to this story, or go to the Waste Management site for the video and more information on recycling: http://wmnorthwest.com/recyclingtherapy.

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Information from a Waste Management press release.